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Get A Tattoo, Get Free Coffee For Life At Cartel Coffee Lab

Christopher Coll
Ty Dahlstrom
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handout | contributor | From: Ty Dahlstrom Date: Tue, Feb 18, 2020 at 3:27 PM Subject: Re: Re: Cartel tattoos To: Cc: Jeff Yang , Paul Haworth
Christopher Coll

Some coffee drinkers in Arizona are taking brand love to the next level.

“We had eight artists create a design loosely inspired by the love of coffee and we got those made in temporary tattoos, and anyone who is looking to make this permanent on their body by the original artist at Dame of the West will get free coffee for life," said Jeff Yang, brand coordinator at Cartel Coffee Lab.

It was Christopher Coll's serious dedication to coffee that inspired him to take Cartel up on that offer.

“Back in 2009, I started coming here, and the other day when I came in, and I saw these designs. I was like, 'What's this about?" you know, and they told me, and I said, 'OK, I have got to do this,'" Coll said.

Josh Carter, co-owner and artist at Dame of the West tattoo in Scottsdale, says this basically started with a similar coffee obsession as Coll. The tattoo artists would go into Cartel every day and when he was presented with the opportunity, it was an easy yes.

But he says it’s also more than just the tattoo shops love for their coffee, it’s about small businesses supporting each other.

“I don’t just like the coffee. I like the ethical stance that Cartel takes, I like their aesthetic and vice versa. I think it’s cool how small businesses can get together and lift each other up," said Carter.

The giveaway is running until the end of February.

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Amanda Luberto was born in California but considers herself a native to the Valley of the Sun. She started as a producer at KJZZ in October 2017, but also interned in the newsroom as a student. She is a proud alumna of Arizona State University’s Walter Cronkite School of Journalism and Mass Communication.She has been interested in radio since starting school in 2013. She spent two years as the music director for ASU’s college station, Blaze Radio, and one year as station manager. She spent time as a music programming intern in Washington, D.C., at Sirius XM and as a tech broadcaster for Cronkite News on Arizona PBS. Luberto is dedicated and passionate about quality local storytelling and original content broadcasting.Luberto also spent years as the co-founder and chapter leader of Arizona State University’s chapter of I Am That Girl, an international women’s empowerment organization focused on the collaboration of women and building self-love. She believes in the strength of women supporting women.Her favorite podcast episode is This American Life’s “Fermi’s Paradox,” and she highly suggests you listen to it. Off air, you can find Luberto adding to her list of concerts attended, sipping at a local coffee shop or cheering on the Arizona Coyotes.