Tourism is a big part of the state’s economy, and new projections from the firm STR and Tourism Economics suggest hotel occupancy rates may be a little lower than previously thought in the near future.
But the amount hotels charge per room is forecast to go up a bit. The company is also forecasting that group business travel will pick back up in the fall and winter.
Kathleen Andereck is a professor of tourism management in the School of Community Resources and Development at Arizona State University,
To find out what this may mean for Arizona, The Show spoke with her and started by asking if the projections from STR align with what she’s seeing and hearing.
