Polling is everywhere these days. There are polls on the morning news, polls about current events, and polls showing that people really do love pumpkin spice.
You’re asked to take a poll just about every time you finish shopping somewhere, and, of course, there are presidential horse race polls. Right now, those are pretty squarely focused on the impending “close race” between President Joe Biden and former President Donald Trump. And we’re still more than a year from Election Day.
But as we are all about to be inundated with political polls as we barrel toward November 2024, how can you tell what to believe? What’s a good poll and what’s a bad one? And what can polls just simply not do?
Paul Bentz is a longtime Arizona political consultant and pollster and senior vice president of research and strategy at Highground Public Affairs. And Emily Guskin is a polling analyst for the Washington Post. Both polling experts joined The Show to explain it all.
