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The Show for Sept 10, 2024: Arizona has a new logo. What does it mean to brand a state?

This mandala pattern is part of a new brand identity for the state of Arizona designed by Phoenix-based Heart & Soul Marketing.
Arizona Office of Tourism
This mandala pattern is part of a new brand identity for the state of Arizona designed by Phoenix-based Heart & Soul Marketing.

A recent U.S. Supreme Court ruling is calling into question the role of federal agencies in interpreting law. We’ll hear how the fall of the so-called Chevron deference could impact health policy. Plus, as Arizona reveals its new logo, we ask: What does it mean to brand a state?